Nothing is like what it was yesterday. Everything is changing globally towards a better future, whether its technology or individuals. Considering India, the age-group with the largest population today are millennials. Top-tier professionals have flooded the market, but devising innovative hiring strategies to attract and recruit them is challenging.
Here are some of the most effective hiring strategies that we recommend to recruiters to attract top talent:
Strategy #1: Precision & Career Prospects
Communication is the basic form through which you can share your company’s mission towards career prospects with others. You can do it either through social media or personally by expressing views via posts, videos, and interaction from senior leaders discussing development and growth prospects. Moreover, by creating a company that cares to make a difference.
Strategy #2: Campus Recruitment
One of the good recruitment strategies for bulk-hiring includes connecting with the generation next directly in the field of academics. Give your business recognition by creating brand awareness on campuses, sponsoring talented students, events, and advertising in university magazines.
Strategy #3: Involvement
Once the generation of millennials is ready to enter the work industry, business organizations need to have innovative hiring strategies to attract them through the most popular mode of digitalization. For example, educational institutes have campus recruitment or job placement fairs every year, and this is an opportunity every organization can grab.
For example, renowned brand L’Oréal organizes a marketing competition known as Brandstorm, where students play brand managers of the company.
These kinds of competitions or awareness drive not only create brand awareness but also enable students to get a first-hand experience of understanding how a company functions. Therefore, a connection between a brand and an employee is built even before career opportunities are conferred.